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Opinion

Compassion in Business

In today’s polarized political and social climate, people are often unkind and sometimes downright nasty to each other, if you ever doubt this, just spend some time reading the comment section on most news articles or social media posts. It’s probably prudent to note that at least a small percentage of the unkindness online is…

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Opinion

Historical Timeline of Marketing and Advertising

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Opinion

Digital Marketing For The Layperson

By this point I shouldn’t be surprised but, these days I often find myself dumbfounded by some people’s struggle to comprehend the simple nature of our industry. Fear of the unknown seems to be driving much of the confusion and I suppose a lot of it comes from generations with little to no exposure to…

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Opinion

15 Minutes

   There are many things one can do in 15 minutes like, make a grilled cheese sandwich, change a tire, brew a pot of coffee, troll your least favorite celebrity on social media or, dissolve a dead human body in a large, schedule 2 plastic tub full of hydrochloric acid. Personally, I prefer a shallow…

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Opinion

The Best Medicine

  When I am asked what I do for a living, I often see people’s eyes glaze over when I answer with “digital marketing”. “Oh, you’re a computer guy”, I’ll hear right before they quickly try to change the subject but, as someone who doesn’t enjoy talking about myself, I am usually all too happy…